ToBeNaturAL: an aluminium collapsible tube with a biodegradable cap

ToBeNaturAL

Tubettificio Favia, always active in the search for innovation from the technological and sustainable point of view, has studied the implementation of an ecological and biodegradable closure capsule for its tubes.

It is a capsule made of a biopolymer, called bioplastic, a material of natural origin obtained from various sources such as cellulose, pineapple stalk or algae; all plant sources that give rise to a material similar to traditional plastic in terms of strength, stability and flexibility.

ToBeNaturAL: an aluminium collapsible tube with a biodegradable cap

For the biodegradable capsule Favia chose the IamNature® bio-technopolymer, produced by the Italian group Maip, which in 2017 won the prestigious international Bioplastics Award.

IamNature

‘IamNature’ is a bio-based polyhydroxyalkanoate (PHA), a polymer synthesized by various kinds of bacteria which, thanks to the experience of ABA Srl, a leader industry in capsule molding, can be molded into a closure capsule for tube.

Biodegradable

It retains its integrity for a long time in using context, but once its use cycle is over it can be disposed of as organic waste because it has the ability to degrade completely.

Eco friendly

It can then be thrown among household organic waste, turning itself into humus fertilizer for the soil from which new plants can grow. A true symbol of rebirth that goes well with aluminum, capable of being reborn infinite times because it is infinitely recyclable.

100% Recyclable to infinityle

In fact, collapsible aluminium tubes are the perfect example of sustainable packaging: aluminium is 100% recyclable to infinity without ever losing its original qualities. Furthermore, the recycling process requires 95% less energy than raw material production.

The plasting closing cap: the only weak point

The only weak point from the point of view of sustainability is the closing cap, generally made of plastic. Of course, even plastic is recyclable; however, its recycling process is not comparable to that of aluminum in terms of its impact on the environment.

Smart Packaging: design and sustainability together

ToBeNaturAL, the most recent evolution among the collapsible aluminium tubes produced by Favia allows to take a further step towards the most complete sustainability thanks to a brand-new biodegradable capsule.

ToNeNaturAL lends itself to all digital printing processes on aluminium, including ToBeUnique, the exclusive Favia digital printing technique that involves both the aluminium body and the capsule of the tube in a single process.

Outstanding graphic impact solutions are thus possible and completely customizable, with to an impeccable performance, which even become an anti-counterfeiting method for products and make secondary packaging superfluous. How?

Thanks to the implementation of the StealthCode® technology, a code invisible to the human eye, printed on the entire surface of the tube, which can be detected through a special free mobile app, available in the official iOS and Android stores.

Smart Packaging: design and sustainability together

ToBeNaturAL, the most recent evolution among the collapsible aluminium tubes produced by Favia allows to take a further step towards the most complete sustainability thanks to a brand-new biodegradable capsule.

ToNeNaturAL lends itself to all digital printing processes on aluminium, including ToBeUnique, the exclusive Favia digital printing technique that involves both the aluminium body and the capsule of the tube in a single process.

Outstanding graphic impact solutions are thus possible and completely customizable, with to an impeccable performance, which even become an anti-counterfeiting method for products and make secondary packaging superfluous. How?

Thanks to the implementation of the StealthCode® technology, a code invisible to the human eye, printed on the entire surface of the tube, which can be detected through a special free mobile app, available in the official iOS and Android stores.

Exclusive Digital Content

Once any point of the tube has been scanned, the app links to exclusive digital content, such as videos, surveys or any other content, even textual, that would require much more space than just the surface of a tube.

A solution that turns green packaging into a true digital communication tool and that unlike a QRCode has the advantage of not disturbing the graphics and being impossible to counterfeit.

Among the first to support the design of a completely sustainable tube there is Eywa Nature, a Milan based cosmetics company that uses exclusively vegetable raw materials from fair market supply chains.

An ethical, ecological, innovative company that has already collaborated with Favia in the past and has chosen packaging in line with its own principles.

ToBeNaturAL in numbers

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The research “Sustainability in Packaging for the Luxury Industry”, published in 2018, identified how sustainable packaging represents one of the 3 main purchasing criteria for luxury products for 72% of respondents

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Collapsible aluminium tubes are the perfect example of sustainable packaging, often mentioned as a “green” packaging solution: aluminum is 100% recyclable to infinity

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The recycling process requires 95% less energy than raw material production

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Sede Operativa

Indirizzo: Via Verona, 7 – Cernusco sul Naviglio (Milano) – 20063 – Italia
Telefono: (+39)-02-9244341
Fax: (+39)-02-92102513
E-mail: info@favia.it

Sede Legale

Tubettificio M. Favia s.r.l.
Sede legale: Via P. Cossa 2 – 20122 Milano

Capitale Sociale: € 1.000.000 i.v.
C.F./P.I. 13188200151
R.E.A. 1625943
Reg. Imp. Milano 13188200151

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